Insights & Updates

PERSPECTIVE

RESEARCH2026.03.01

Why Self-Report Personality Tests Are Fundamentally Flawed

The data shows that what people say and what they do are two very different things. Here's why conversational analysis is the future.

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COMPANY2026.02.20

Introducing Video-Game Style Dossiers

We're revolutionizing how people receive their personality analysis. No more boring PDFs—think RPG character sheet meets behavioral profile.

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INDUSTRY2026.02.10

The Hiring Revolution: Behavior Over Interviews

Why traditional interviews are failing employers, and how analyzing real communication patterns produces better hires.

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RESEARCH2026.01.28

29 Frameworks and Counting

We're constantly expanding our analytical capabilities. Here's a look at the frameworks that power ConversaTrait.

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COMPANY2026.01.15

The Story Behind ConversaTrait

How analyzing a group chat at 11:17 PM on a Tuesday night sparked a personality analysis revolution.

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INDUSTRY2025.12.20

What Your Group Chat Reveals About You

New research explores how late-night conversations with close friends reveal more personality than any assessment could.

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